Denotation and connotation

The WaterAid print advert communicates meaning to an audience through the use of a symbolic media code. There's a little boy sitting on a chair the title says dig toilets not graves this shows that's that they don't have many toilets and lots of graves. On the background you can see houses and sand and trees this shows the place is hot and they are in poor conditions it looks like the boy needs help. It shows the audience that people are suffering and there's a title that says WaterAid the  word 'water' shows that they need  water and the word 'aid' tells us that they need help and support. Furthermore, it looks like boy is going to cry .    

The skittles advert comminates meaning to an audience thought the use of symbolic media code. There is a rainbow which suggest that  the skittles are full of flavours  the the colours indicates flavours. On the background there's a pack of skittles and it set on a sky which shows that the rainbows are the best. The title says Taste the rainbows it tells us that the rainbows are full of fruits.